We love our brides!
We are here to make your dress shopping experience as seamless and organic as possible! If you are happy, we are happy! If there is a question we didn't answer, please don't hesitate to contact us or shoot us a text anytime! 239-826-1639
When are you open?
To ensure one-on-one personalized service to our brides, we are open by appointment only and do not have regular walk in hours! We have appointments available Monday through Saturday, as well as some Sundays. Our Saturdays can book up several weeks in advance, but we promise to be worth the wait!
Do I need an appointment?
Yes! We do our bridal consultations by appointment only to ensure each bride gets our undivided attention, so with each appointment, we lock the doors and turn off the phones to make sure you feel like the VIB (Very Important Bride) that you are! We require private appointments to try on wedding gowns, bridesmaid dresses, and accessories. Bridal Appointments can be made by Clicking on the Book Online link on the header to schedule your appointment.
How long are appointment times?
Depends on the type of appointment you book! If you are wanting to swing in during the week with a friend or two, we recommend just booking a weekday time slot which is 45 mins. These are still one on one appointments with your sales associate, just a shorter time frame and more geared towards the bride that is just getting started. If you are a serious bride and want to bring in your I DO crew, we recommend booking one of our lux appointments. These are longer, and required for weekends but optional for weekdays. These appointments allow for more guests as well as a bottle of bubbly!
What should I bring with me to my appointment?
Please bring simple undergarments in a neutral color. A sticky bra of some kind is recommended with no back. Heels are not necessary but you are more than welcome to bring them along. Also, it is always a good idea to have fresh and neat hair and makeup done. It helps you visualize the total look when you are trying on the dresses! Look good, feel good!
Who should I bring to my appointment with me?
This is a tough one! When starting out, we always say less is more! This allows you to decide what you feel your best in without too many opinions confusing you. If you have an idea of what you want, then sure! Book a lux appointment and bring in all the girls!
What forms of payments do you accept?
You can pay for your dress using cash, check, debit, or credit cards. We do also accept PayPal.
As of January 2024 we have changed out payment policy. We are now requiring full payment at the time of purchase. We will however work with our brides as much as we can to help them achieve owning their dream dress!
Please, no checks accepted for final dress payment unless paid in advance before pickup.
When should I start shopping for my dress?
Since each gown is custom ordered, we recommend you begin your dress search no later than 8 to 9 months before your wedding! This leaves enough time for the gown to arrive at our shop and any alterations to be completed!
Do you offer alterations?
Although we do not do in house alterations, we do have an alterations specialist that we highly recommend to our brides! Your payment for any alterations needed will go directly to the seamstress. Remember, the cost of alterations are NEVER included in the cost of your gown and can run anywhere from $300-600, depending on the complexity of the changes.
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What styles do you have in store?
A little bit of everything! We have spent 7 (almost 8!!) years building and fine tuning our collection here at Pure. New styles are always coming in, with old ones being retired as well, however out vibe stays the same! We love timeless modern. We gravitate towards styles that stand the test of time and have a simplistic essence to them.